Does your business "Spark Joy"?
Your Lash Course Taught You to Isolate, Dip and Place... but you probably realize that your artistry alone does not a "joyful business owner make".
It's time to TIDY UP that lash business of yours (Marie Kondo Style!) and Really Make Money with Your Artistry and Skill and GET MORE CLIENTS!
Running a Lash Business Is a COMPLETELY Different Skill Set Than Being a Lash Artist
Look, I wish all it took for you to be successful and a money-making machine was mastering your artistry and honing your craft... but you've likely already come to the realization that there's some truth to the theory "Starving Artists" meaning artists are broke as a joke because they think their art should be able to stand on it's own!
Let's Dive into The Starving Artist Theory: Have you ever thought...
I live in a saturated market...
there are so many lash artists here it’s impossible to charge a premium price!
My competition is SO much better than me...
and they charge $50 so I can't possibly charge more than that. People just won't pay that.
I keep discounting or doing FREE services...
because I'm afraid if I don't, I'll lose them!
I can't raise my prices...
I just know my clients won't pay more for my services.
These thoughts are why you are struggling!
- What if there was a way to STOP competing on price?
- What if you could STOP cancellations, no-shows, refund requests and those annoying "fill" appointments when it really should be a full set?
- What if you didn't have to accept whatever a client was willing to pay you because some money is better than no money, am I right?
- What if you felt confident in your ability to generate clients into your business at ANY price point and at ANY time you needed them?
There can be so much MORE JOY (ahem... and money!) to running a business!
Here's Why You Can NO LONGER AFFORD to Ignore the Business Side of Lashing
Glad Lash Study of Lash Industry Averages
âŤď¸48% of Lash Artists Earn $20,000/year USD or less
Is that income REALLY why you left the stability (and possibly the benefits) of working for someone else??? For a measly $1,667/ a month?!?
âŤď¸42% of Lash Artists Charge $61-$120 per full set of lashes
That averages to around $45/hr... sounds great right?! Did you know we as lash artists actually earn our bread and butter by way of our FILLs and not our Full Sets? Full Sets are intermittent but FILLS are where your main income comes from.
The Lashpreneur Society Member Averages
â 46% earn $2,000/month with 33% earning $4,000 or more a month
What would an extra $2000-3000/month do for your business,... or your life???
â
62% charge $150 or more for a full set of lashes
With no boss around to give you your annual raise... it's up to you to do so... SO ARE YOU READY FOR A PAY RAISE?
You are Living in an "I'm FINE COMA" and it's Robbing You of Your SUCCESS!
You ARE NOT fine. You are STRUGGLING. YOU ARE HEADED TOWARDS BURN OUT, BEING BROKE... AND FAILURE!
Kinsey Was Not A Business Woman... But She is NOW!
Hear Kinsey's Lashpreneur Transformation
Let's have some real talk for a sec, shall we?
- Are you paying yourself regularly... or at all? Or does EVERY PENNY go back into your business to try to just keep it afloat?
- Are you frustrated by social media which seems to be an epic waste of time and not converting AT ALL? But you've tried everything you know to do and well, maybe you've come to the conclusion social media just does not work for your business...
- Are you desperate or the next/best lash training to come around so you can get better at lashing... cause that MUST be why you aren't making money at lashes?
- Are your clients running your business... telling you what hours THEY'RE available, negotiating how much THEY should pay, and what THEY think is best for your business? Are you really going to take advice about how to run a business from someone who has only ever known the life of an employee??
Let's SPARK JOY in Your LIFE again by Taking Control Back of Your Business!
đ¤ˇâď¸HOW CAN YOU DO THAT đ¤ˇâď¸
If you want to take back control of your business and have the CLARITY, DIRECTION AND INCOME you KNEW was possible before the FEAR took over...The Lashpreneur Society is a crucial next step in your business!
The Lashpreneur Society is a group business coaching program that offers in depth trainings that break down running a lash business into the step-by-steps you need to go from overlooked to fully booked and beyond.
- NO MORE GUESSING!
- NO MORE FOLLOWING EMPLOYEE ADVICE
- NO MORE SETTLING FOR "FINE"
"I never imagined being so close to a 6-figure income being a lash artist! In 2018 I did $95,299! I canât wait to double that in 2019 having my mom working with me now and teaching! Girls, work hard ! Itâs possible â¤ď¸ When I first started with the Lashpreneur Society I was at $45K! Ok?! Ok! "
Manuela Ramirez
@lashinternacional
THE LASHPRENEUR SOCIETY WILL EVOLVE YOU FROM LASH ARTIST TO ENTREPRENEUR! Â
What Will You Learn Inside The Complete A-Z Lash Business Training Program
The SUCCESS PATH Module #1: START
This training is more than just how to start your lash business, this goes over the fundamentals of running a business that most lash business owners skip or arenât even aware they need when starting their business. The key focus on this level is to get you working in your lash business full time AND having systems and processes in place to create a solid business foundation to grow on. We go over the many hats you wear as a new business owner and the basics of what you need to understand to set your business up for success.
- The Entrepreneur Hat: If You Master Your Mind, You Master Your Business
- The Design Team Hat: Develop a Brand Identity and Experience
- The Tech Department Hat: Website must-haves and options to get a website up and running asap
- The Financial Department Hat: Discovering your break-even pricing cause nobody likes working for free AND knowing what you're working towards with establishing your goal income
- The Office Manager Hat: Lashpreneur recommended equipment, supplies, and necessary systems and processes to have in place to be able to grow your business smoothly
- The Security Team Hat: Setting healthy business boundaries and must-have policies and client waivers to avoid negative reviews, refunds, and those oh so fun "Client Firing" confrontations
- The Legal Team Hat: The legal stuff to protect your @$$ from going out of business and my go-to legal resources (yes, the oh so glamorous side of running a business!)
- The Accounting Department Hat: Understanding a Profit and Loss Statement and how to track the health of your business and know whether you're ACTUALLY making money.
What Happens if You Don't Get the Foundations of Your Business in Place?
YOU LOSE MONEY! No Shows, Last Minute Cancellations, High Expenses, Not being able to pay yourself, working for free, doing full sets for fill prices, LAWSUITS, TERRIBLE RETENTION, REFUNDS! Your BUSINESS DESERVES BETTER!
The SUCCESS PATH Module #2: BUILD
PROVEN MARKETING TRAINING!!! Building your lash business is all about getting clients into your business! But not just any clients. Getting clients in the door is not enough to build a business and a life you love. The key focus on this level is to get you fully booked with the RIGHT types of clients you love, who value and appreciate the results you get for them and PAY FULL PRICE! Can I get an amen?!?
***THIS IS OUR MEMBER'S FAVORITE MODULE!***
- Mastering your MFC: This module takes you through identifying who your Most Favorite Client (MFC) is and using her as your inspiration for all marketing moving forward so there’s clarity and purpose to your marketing from here on out!
- Mastering Your USP: We focus on identifying your unique strengths and experiences so that your competition becomes irrelevant and your MFC connects with you and the value you provide her with your Unique Selling Point (USP)
- Mastering Your Website: No marketing plan is complete without having a clear, professional looking website that attracts the right type of client and repels the wrong type of clients (buh-bye Grouponers!). Learn how to utilize your website to be a client converting machine that works for you 24/7
- Mastering Your ‘Gram Game: We emphasize “Profitability over Popularity” in this module to ensure you know how to strategically use Instagram to grow the right following and how to provide tons of relevant value to those followers and never say “I don’t know what to post!” again!
-
Retain and Retention: How to get your clients the results they want and keep them coming back month after month.
What Happens if You Don't MASTER MARKETING YOUR BUSINESS?
GROUPON....need I say more? You will NEVER be able to charge what you're worth or premium pricing. You will forever be settling for just anybody with eyeballs. Your business will be a BURDEN and a STRESSOR for you because you'll be trading peanuts for your time (that whole working harder and not smareter. You will LIKELY GO BACK TO A J-O-B because NO BUSINESS CAN SUCCEED WITHOUT AN EFFECTIVE MARKETING PLAN IN PLACE!
The SUCCESS PATH Module #3: GROW
Once you've made it to this module, you should now be close to or already fully booked and in high demand. You have reached a pivotal milestone in your Lashpreneur journey and are finding it more and more challenging to squeeze clients in. You are receiving regular new leads into your business and are making your initial goal income. Now what? The key focus on this module is to not just make a job for yourself but create a business and life that you love and go from fully booked to beyond!
- Working Smarter: You’ve just knocked one goal out of the park, now it’s time to check back in with WHY you got into business in the first place and ensure you’re still moving your business in the direction of growing a business and a life that you love.
- Master Lash Artist: It’s time to start refining your skill and learning more about your craft and artistry now that the business is running smoothly and profitably. This may include starting to mentor other lash artists.
- What’s Next?: This is where you get to choose your own adventure of what’s next! The beauty about our industry is that it’s still in its infancy and it’s up to you to dream big about what the next step is for you in your lash career:
- Do you want to educate and mentor other lash artists?
- Do you want to develop a product or product line?
- Do you want to bring on staff and have a small (or BIG) team to work with you?
- Do you want to bring on booth renters and increase your earnings without the responsibility of staff?
- Do you want to be an influencer or create something that doesn’t exist in our industry?
What Happens if You Don't Get Your Mind Right in Growing Your Business?
It is EXTREMELY COMMON for lash artists in this stage to become employees in their own business. They are forever adding on clients to their day, working 5, 6, 7 days a week for 8-12 hours a day. THEY STRUGGLE WITH BURN OUT, EXHAUSTION, INJURY and THEY SUFFER for the sake of their business. They can never successfully grow their business BECAUSE THEY DON'T HAVE THE TIME!!!
Here's a Sneak Peek of What's Waiting for You Inside The Society!
"Since working with Tara (according to square) my sales were up 195% from 2016 to 2017 and up 44% from 2017 to so far in 2018"
Anita Corder
@lashingnashville
YOU ARE ABSOLUTELY CAPABLE OF BEING A SUCCESS!
There is ZERO reason why YOU... yes YOU can't have a MASSIVELY SUCCESSFUL BUSINESS! But continuing down the path you're currently on... how long can you continue to struggle like you are? You DESERVE A BETTER, EASIER and FASTER WAY to get to YOUR SUCCESS!
What is the Investment into The Lashpreneur Society?
The mistake most people make is they think the "do-it-yourself" route is cheaper. What they don't take into account is how slow and ineffective that can be!
Even worse...
...the costs associated with every mistake you make, every Groupon client you get into your business at an extremely high cost to you by way of a discount, every hour wasted on social media... YOU DESERVE BETTER, FASTER, AND EASIER SUCCESS THAN THAT!
Another lash course is not going to teach you how to make money at lashing. It's going to teach you how to get better at your skill.
If you're like me, you want to feel:
- In control of your BUSINESS.
- In control of your PRICE.
- In control of your SCHEDULE.
- In control of your FUTURE.
This is your change to learn from the success of those who have gone before you and found the PATH TO SUCCESS so you can cut your learning curve down and get to that dream vision of your business THIS YEAR!
And you can with The Lashpreneur Society for $49/month USD (or pay for a full year and get 2 months FREE!).
Join Us Here!That's Less than 1 New Client a Month!
And if you want to break it down even further... it works out to be $1.63/day. Can you find a better, faster, easier way to grow your lash business than $1.63/day?
There are TWO WAYS to Join The Lashpreneur Society
Monthly Payment
$49
PER MONTH
Pay As You Go Monthly
(all prices in USD)
The Lash Artist Success Path E-Course ($997 Value)
Lashpreneur Mastery Series Trainings ($97 value each)
Our Member's Only Facebook Community ($197 Value)
2x Monthly Coaching Calls ($297 each value)
VIP 1:1 Coaching Opportunity Each Month ($1497 value)
Plus up to $1000 in bonuses!
That's Access to $4000 worth of Lash Biz Goodness for One Low Monthly Cost!
Annual Pay
$488
PER YEAR
Pay For 10 Months and Get 2 months FREE! (all prices in USD)
ANNUAL MEMBER BONUS ONLY!
Sign up as an annual member and WE'LL GIVE YOU our
"FACEBOOK ADS FOR AMATEURS" COURSE FOR FREE ($97 value)
The Lash Artist Success Path E-Course ($997 Value)
Lashpreneur Mastery Series Trainings ($97 value each x 12 months)
Our Member's Only Facebook Community ($197 Value x 12 months)
2x Monthly Coaching Calls ($297 each value x 12 months)
VIP 1:1 Coaching Opportunity Each Month ($1497 value x 12 months)
Plus up to $1000 in bonuses!
That's over $30,000 worth of Lash Biz Goodness This Year for Only $488!
Denise Found the Missing Piece to Her Lash Biz
Hear her transformation from Lash Artist to Lashpreneur
>>> RISK FREE <<<
It does neither of us any good if you're not getting the full benefit of this program. There's no contract or long term commitment.
If this membership is not everything you thought it would be, you're not satisfied with the trainings or if you ultimately decide running a lash business is not your dream, you may cancel your membership at ANY TIME.
No Questions Asked!
-Tara Walsh
But There's More Bonuses!!
Here's what else is included with your membership!
The Success Path
Learn EVERYTHING you need to know about the foundations of running a business from finances, marketing, client management, scheduling, the legal stuff and MORE! Our Core Curriculum called The Success Path guides you step by step to go from overlooked to fully booked and beyond!
This is the business training your lash course didn't include to set you up for success as a lash artist!
The Coaching
With Monthly Coaching Sessions, Hot Seat Coaching Sessions, Opportunities for FREE 1:1 Coaching with The Lashpreneur, Website and Social Media Critiques, and the Support of Tara & Team Lashpreneur, you have a place to get REAL and USEFUL answers to your burning lash biz questions!
No need to stay stuck, stumped or fearful! You have lash biz experts available to walk you through the tough parts of running a business so you can keep moving forward!
The Community
There are 100s of other like-minded, driven and HUNGRY Lashpreneurs available to you 24/7 to offer you advice, feedback, and limitless ideas and inspiration to help you grow and evolve as a business owner. This is not ANYTHING like those catty lash forums! There is no greater a community in this lash industry than your fellow members who are ready to be the support system and motivators to help you reach that next level.
If you're looking for a "Business Bestie" (or ten) to help you become the Lashpreneur you need to be... this is the community that makes entrepreneurship WAY less lonely!
The Discount
You get 10% off all Lashpreneur Products, Services and Events FOR LIFE, as long as you're a member in good standing! Need help getting a website set up? You can get 10% off our DIY Web Design e-course. Love the Done For You "Marketing Made Easy" Images and Captions? 10% off those too!
"I hadn't been on my own for very long before starting The Lashpreneur Society. I had loads of previous experience in the beauty industry and even managing a salon, but I was lost when it came to marketing. (Since joining) I have re-worked my entire website and have already CRUSHED my 1st income goal and am onto working to maintain before moving onto my next! "
Danielle Fabrizio
@houseofwinksbeauty
"I have clients rebooking, my website is the đŠ, I have less complaints from underwhelmed clients because of my consultation, I don't have "specials" for my services anymore, I am getting referrals from current clients, I'm no longer blaming "bad glue", I am getting clients to booke their retouches after each appt at a 50% success rate, I have more confidence as a business owner, My kids get more time & energy from me AND my income is more consistent and predictable!!! "
Whitney Pratt
@canyoufaceflirt
LIMITED TIME BONUS!!!
This BONUS is ONLY available if you sign up NOW!
<<<<<<<< Client Email Templates >>>>>>>> BONUS EXPIRES IN...
00
DAYS
00
HOURS
00
MINS
00
SECS
These Done For You Templates Include...
The 5 emails I use on a regular basis to market and communicate to potential new clients like:
- How to answer the question "How Much Do You Charge?" without giving them your price point first.
- Natural Lash Health Explained (and the need for ongoing maintenance appointments called "fills" or "touch ups")
- How to respond to a client who has extensions on from another lash artist (and how to set the expectation that the work must meet your standards in order to be considered a touch up/fill)
- How to get your current clients to start using their before and after photos to generate more of the RIGHT TYPES of social media followers for your lash biz.
- How to market to past clients who haven't been in in a while and entice them to come back!
This Bonus is MINE!
You Can Join The Society NOW
Doors Close on February 25th at 11:59pm EST (New York time)
Monthly Payment
$49
PER MONTH
Pay As You Go Monthly
(all prices in USD)
The Lash Artist Success Path E-Course ($997 Value)
Lashpreneur Mastery Series Trainings ($97 value each)
Our Member's Only Facebook Community ($197 Value)
2x Monthly Coaching Calls ($297 each value)
VIP 1:1 Coaching Opportunity Each Month ($1497 value)
Plus up to $1000 in bonuses!
That's Access to $4000 worth of Lash Biz Goodness for One Low Monthly Cost!
Annual Pay
$488
PER YEAR
Pay For 10 Months and Get 2 months FREE! (all prices in USD)
ANNUAL MEMBER BONUS ONLY!
Sign up as an annual member and WE'LL GIVE YOU our
"FACEBOOK ADS FOR AMATEURS" COURSE FOR FREE ($97 value)
The Lash Artist Success Path E-Course ($997 Value)
Lashpreneur Mastery Series Trainings ($97 value each x 12 months)
Our Member's Only Facebook Community ($197 Value x 12 months)
2x Monthly Coaching Calls ($297 each value x 12 months)
VIP 1:1 Coaching Opportunity Each Month ($1497 value x 12 months)
Plus up to $1000 in bonuses!
That's over $30,000 worth of Lash Biz Goodness This Year for Only $488!
Meet The Lashpreneur
Business Coach Tara Walsh
Tara is a Licensed Esthetician and Master Lash Artist turned Entrepreneur. But before ever finding her true joy and passion for lash artistry, she spent 8 years working in the corporate world in Sales, Marketing, and New Business Development. In 2016 she branched out to combine her love for lashes, business bad-assery and empowering women to create The Lashpreneur to help lash artists start, build and grow a thriving lash business on their own terms as she had done so in record time after investing in business coaching herself. She knew other lash artists so desperately needed business guidance and mentorship to take their lash businesses from a side hustle to a full-fledged, money-making career, so she followed her calling and has fallen in love with coaching and empowering the hungry and driven women in this industry! She has a witty teaching style and unique, no BS approach to running a lash business and has impacted 1000s of Lash Artists around the world and she hopes to have a significant impact on your lash business life too!
Tara Walsh Has Been Featured In:
"Listening to Tara Walsh talking about accounting & I feel as if Iâm doing all the wrong things she mentioned .....co-mingling & of course (spend money that ainât mine & I think itâs mine đŠ) honestly this group is the best thing that has ever happened to me & my business. I learn so much everyday. How can my business not be successful after the lashpreneur society?"
Cristal Clarke
@ilashcity
"I remember setting my #1 goal for my monthly income and I remember thinking "Oh my gosh! Will I ever achieve that? That's crazy! How long is it gonna take?" And I reached that goal within 6 months... maybe less. And it was probably 9 months when I reached my 2nd goal income. So that was my biggest number as far as monthly income. So in less than a year, I need to set a #3 monthly income goal!"
Stephanie Madsen
@lashdlounge
Frequently Asked Questions
About The Lashpreneur Society
Now is Your Chance to Make This Year YOUR BEST YEAR EVER!
Doors Close on February 25th at 11:59pm EST (New York time)
Monthly Payment
$49
PER MONTH
Pay As You Go Monthly
(all prices in USD)
The Lash Artist Success Path E-Course ($997 Value)
Lashpreneur Mastery Series Trainings ($97 value each)
Our Member's Only Facebook Community ($197 Value)
2x Monthly Coaching Calls ($297 each value)
VIP 1:1 Coaching Opportunity Each Month ($1497 value)
Plus up to $1000 in bonuses!
That's Access to $4000 worth of Lash Biz Goodness for One Low Monthly Cost!
Annual Pay
$488
PER YEAR
Pay For 10 Months and Get 2 months FREE! (all prices in USD)
ANNUAL MEMBER BONUS ONLY!
Sign up as an annual member and WE'LL GIVE YOU our
"FACEBOOK ADS FOR AMATEURS" COURSE FOR FREE ($97 value)
The Lash Artist Success Path E-Course ($997 Value)
Lashpreneur Mastery Series Trainings ($97 value each x 12 months)
Our Member's Only Facebook Community ($197 Value x 12 months)
2x Monthly Coaching Calls ($297 each value x 12 months)
VIP 1:1 Coaching Opportunity Each Month ($1497 value x 12 months)
Plus up to $1000 in bonuses!
That's over $30,000 worth of Lash Biz Goodness This Year for Only $488!
So, Are you Willing to Settle in Your Business... or Are You READY TO TRANSFORM and Make This Year... YOUR BEST YEAR EVER?
We're ready to help you transform your business AND your life! Doors Close to the Society on Monday, February 25th... don't hesitate to join or you'll miss this opportunity!
